Education: there are increasing numbers of networks offering online courses from most renowned universities such as Harvard, MIT, Berkley, and others. Also, the first completely online university is called Udacity and offers project-based online classes with cases built by tech leaders like Google, AT&T, and Intuit. Newspapers such as the NYT are also engaging in education, creating networks placing their contents at the disposal of potential students.
Interactive services: interactive sports sessions on line with a virtual spinning class and virtual bank tellers you can speak to on Skype.
NCR APTRA Interactive Teller enables banks to offer their customers the benefits of both self-service video banking and the branch experience in one solution.
An interesting report from ComScore about media fragmentation in today’s multi-platform environment: televisions, PCs, smartphones, tablets, and gaming platforms. It provides insights into navigating through a seemingly ever-increasing number of new devices to find ways to position yourself for the future. “In order to do so, businesses must embrace the key trends affecting the consumer landscape, understand the opportunities, and overcome the challenges that stand in their path.”
Click here to download the full report: Brave New Digital World: A Manifesto for the Future of Digital Measurement & Analytics.
This entry was posted in Social Media, Social media and business, Social media measurement and evaluation and tagged Audience Measurement, Connected Devices, Marketing Research, Mobile, Technology, Web Analytics.